Display device



sept. 27, 1932.

R. NEILER ET AL DISPLAY DEVICE Filed NOV. 1 6, 1931 Patented Sept. 27, 1932 QNITEDA'STAIES ,"RICIIARD NE'ILDI; AND WILLIAM W. IIoLIvrAN, 0F CHICAGO, .IfLIIIiioIsv` DISPLAY DEVICE A'ppneaemi aiea'mvembr 16,1931. serial-1110.575270. l v

(Dur invention relates in generalto display devices and has more particular referencey to a carrier for supporting sign cards or similar advertising'medi/aand the invention more es- 5 pecially resides in providing improved means whereby advertising may be conveniently displayed fromithe spare tires carried by taxicabs, buses,'tru cks and other automotive yehicles. Y e An important object of the present invention is to provide a card carrier adapted for demountable assembly on anv automobile spare tire. i Y i Another important feature resides in the '3.5 particular construction whereby the carrier may be fastened to'an automobile spare tire in a manner permitting removal of the card carrier readily from mounted position.

Still another object 4of the/invention re- 29 sides in providing means to mountthe carrer on the spare tire, which means Valso co'- Aoperates Withthe card in the carrier to se'- vcurethe same thereinp?` e' Other objects andadvantagesn of the `in- I lvention will become apparent as the saine ris morefully understood from the'followmg description, which,` Vtaken in connection with the accompanying drawing', disc-loses a pre-` f ferred form of the inventionsV i 'i 1 rReferring-to the drawing: Y A

vFigure lis a 'rear elevation of an automo-v bile showing'adevice embodying our present ,invention as applied'toa spare tire carried Tat the rear of theautomobile; A

Figure 2 is a partial side elevation of an automobile illustrating'the device as applied to an automobile spare tire'carried ina side mounting; v Y Figure 3 is a 'perspective vievv'of the card 40 carriertaken from the rear; Y Figures 4 and 5 are sections taken substantially along the lines 1-tand 5+-5 in Figure ,3 to illustrate details of construction.

To lillustrate our invention, We have shown on the drawingacard carrier adapted to removably receive an advertising or display 'card' and toV be removably mounted Aon a Wheel tire such ,as the spare tire usually car- I, lljied 'on' vautomobile, vehicles vso that the automobile spare Wheel-may be'conveniently em# ployed for commercial advertising purposes.

The device of our present invention contemplatesa device in Which the advertising card is readily removable so thaty the adver-J tising may be changedl from .time to time simply by exchangingcards inY the holder, and Which at the same time, provides a card holder which can beY quickly Vand easily'removed fromthe ,sparevvheel topermit the same to bei applied to thevehicle axle-and used in Ythe'ordinary manner Whenthe necessity arises,`the carrier being .as easily re.-aS-- sembled on the car .Wheel Which has beenremoved from active serviceion the axle. The carrier of our present invention comprises a frame '11 preferably 'formed of sheet metal and comprising preferably'a'reetanguf' lar back plate 18, which'may bedistorted along diagonal lines 141C v to A strengthen the plate since the same, if made of relatively light stock in order not to increase the 'Weight ofthe device unduly and extended over a substantial area, may have a tendency to buckle if not strengthened in this manner. The plate 13 is providedwith'flanges 15 at its edges, said flangesextending parallel vand in spaced. relationship Withthe plate 13 a distancel slightly greater than the thickness of the card to; be carried in the 4holder to provide pockets 17 between the anges and the plate, invvhich to receive the edges of the cards.

In order to facilitate the yintroduction of the sign cards into theholder, the same is provided with a slot 19 along' the base of one of the pockets 17, through which slot a card may be readily inserted edgevviseinto" the holder. The slot 19-may, of course,"be formed y along any edge of the frame 11 but We prefer to form it on the top edge, or in either of the sideedges. The edges 18 ofthe portions forming the anges 15 may be folded under to form Vit in ,the top edge, or 'inreither, of the of the card holder and the edges 22, defining the slot 19, maybe likewisefolded fto form beadsQf. 1 f g In order to attach the carrier tothe spare tire 2O of an automobile, the frame 11 'is provided with means, preferablyfhooks,` eX- tending to and engaging the tire' at a plurality of points in the circumference thereof.

suitably conligurated to form hooked por- Y.

tions, and the base of the hook 23 is provided with a slot "The frame-also isf provided" with a perforation formed at an edgev thereof which preferably passes through the These perforations provide a channel for rec'eiving thek shank of abolt 27, the 'head 29 of which is provided with lateralfilanges 31, the edges (of which engage the rear surface of the plate 13 and receive therebetween the slottedbase ofthe hoolr23.A The shank 27 of the bolt passes through the slot`25 of the hook 23 andthe perforations 35 of the frame. Theforward end of the bolt shank '27 proj ects' from. the slot surface of thelower flange 15 and receives a., washer 37 and a thumb nut 33.-y A lock washer 39 also may-be provided so that when the thumbjnut is tightened the hook 23 will be securelyclamped tothe frame in any of its adjusted positions. The bolt 27,v preferably, is not assembled through the perforations 35 until the sign card 30 has been inserted in the frame with an edge extending in the channel 17 formed by and between the edge of the plate 13-andthe ange 15 so that i when the bolt shank 27 is passed through the perforations 35, it will form a perforation 36 in the lower edge of the sign card 30 and itself operate to retain the card in place` It is not absolutely essential that the bolt' shank 27 form a perforation in the sign card 30 but the card will be retained in place in the holder 11 simply by the clamping effort exerted'on the flange'l and the'lower edgeof the plateV 13 when the thumb nut 33 is tight- 'f ened in order to secure the hoo-k 23 in adj usted position Y The deviceV is assembled on a spare tire simply by Yhanging' the hooks 21on one side of the spare tire 20, the thumb nut 33 being loosened to permit the hook 23 to be slid outwardly of the frame 11 suihciently to pass around the opposite side of theV tire, and then moving the hook 23 inwardly. The slotted base of the hook slideson the shank of the bolt between the fianges 31 of the head thereof until the hook 23 snugly engages the tire when the thumb nut 33 may be tightened to hold the hook firmly'v in adjusted position and to clamp-the lower edge of the card in the flange 15. Obviously the carrier maybe ap plied tothe tire inany preferred position, as shown in Figures 1 and 2. Among the important featuresof our present.invention,which will be apparent from the. foregoing description', is the provision of an extremely cheap, simple and yet sightly carrier for removable attachment on the spare tire of an automobile the feature wherein the carrier may be quiclly and easily removed from the spare tire simply by turning a thumb nut; the feature whereby the tightening of the-thumb'nut securely holds the lsign card in the carrier .thus eliminating the. necessity of other holding means to complete the structure and render the device vmore expensive; and, in general, the features of novelty of construction and general utility whereby the hitherto waste spaces on commercial and plate 13 and one of the card. retainingiianges o therrautomobilesl may be utilized for commercial advertising. i

V4It isthought that the invention and numerous of its Vattendant advantages will'be -under-- stood'from the foregoing description Vand' it is obvious that numerous changes may bel made in the form, construction and arrange ment of the several partswithout departing from the-spirit'or scope of our invention or sacrificing anyf of its attendant advantages; the form herein described being a Vpreferred embodiment for the purpose of illustrating our invention." f 5 Having thus described our invention, what we claim as new and desire to secure by Let` ters Patent is as follows:

A display device 'comprising'V a frame forming a carrier adapted to receive and sup-f port an advertising Ycard and means compris-j ing hoolrsicarri'ed by the frame andk adapted'to embrace anautomobile tire for the purpose of securing'the carrier on the tire, one of the hooksV being shiftably mounted on the framein order to facilitate the application of thecarrier to the tire, :and means to clamp said'shiftably mounted-hookv in any ofl its shifted positions, said clamping means being formed in the card carrier inV position to clamp a portion of the' card in the carrier to retain the'same therein. A I

2. A display device comprising acard car; rier and means to removably attach the card carrier' 'on'the spare tire of' anautomobile, said means comprising a` memb`er shi'ftable on thezcarrierv and adapted to removably engage the spare tire to secure the carrier thereonand'a clamp to secure the member in adjusted position on the carrier, said clamp coA operating with the carrier to secure'a card therein. j

3. A displaydevice comprising a cardcarrier and means to removably attach the lcard carrier on the spare tire of'anV automobile, said means comprising a -member shiftable on the carrier and adapted to removably engage the spare tire to secure the carrier thereon and a clampV t'o secure the member in ad' justedA position onrthe carrier, said clamp including a portion -removably penetrating a card in the carrier to retain the same therein.

4. A display device comprising a card carrier and means tofremovably attach the 'card carrier on the spare tire of an automobile, said means comprising a hook adjustable on the card carrier and adapted to embrace the tire, and a clamp to secure the adjustable hook in adjusted position on the carrier, said clamp eo-operating with the carrier to secure a card therein.

5. A display device comprising a card oarrier and means to removably attach the card carrier on a support, said means comprising a member shiftable on the carrier and adapted to engage the support `to secure the carrier thereon and clamping means to fasten the shiftable member in adjusted position on the carrier, said clamp (zo-operating with the car-V rier to secure a card therein.

In Witness whereof, We have hereunder subscribed our names. j

RICHARD NEILER. WILLIAM W. HOLMAN. 

